With an immense potential as an ecommerce website development platform, Magento owes its remarkable popularity among merchants and developers owing to its extensibility and a formidable set of features. On this date, Magento is the first name that strikes the mind of anyone seeking a powerful and highly customizable eCommerce website for taking their business online. And that’s where the demand of the Magento developers shoots up.

E-commerce is one of the booming businesses today, despite of the current downfall of financial market. The main goal of all e-commerce sites is to help the online customers to easily make online purchase. A good e-commerce website should be designed in such a way that it will be able to lead the visitor to the desired page with minimum number of clicks. Efficient website designers and developers appreciate the necessity of understanding the nature of targeted audience, for whom they design and create the websites or the applications. There are certain other rules that should be followed for successful e-commerce website design.

From small businesses to large enterprises, Magento has helped a lot in transforming their e-commerce websites into a smarter, more functional and user friendly website. And oftentimes people who get used to these types of websites don’t intend to look for a better one because there isn’t. So here are some of the other reasons why Magento is the best solution for your online store e-commerce.

If you’re an online retailer and you have multiple stores, websites and domains then you know how time consuming it can be to try and keep track of all the information, all the updates and all the administration tasks that need to be done on a daily basis. Marketing, promotions, compatibility and product management are just a few of the things that you need to attend to as well as making sure that your sites and systems are secure. Of course customer service needs and price management are also vital, adding to that list of tasks.

eCommerce sites can be quite complex to design, because it has to properly balance design, usability, product marketing and functionality. Because of the content-oriented aspect of an ecommerce site, it is important to effectively showcase the content. As such, having complex navigations or confusing design will detract from the user experience. Also, since eCommerce sites usually have many pages, effective organization of navigation is important. One of the most popular ways to tackle this issue is to have a well designed footer for the site. Navigation can be added for an extra layer of redundancy, and it’s also a great place to put other content.